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The role of the club public relations committee is to develop and execute a plan to tell the public about Rotary and promote the club’s
service projects and activities. Having strong public relations ensures that communities around the world know that Rotary is a credible
organization that meets real needs.
Develop committee goals to achieve the club’s public relations goals for the coming year
• Become familiar with RI public relations resources
• Create awareness of club activities and projects among club members, media, and the community
• Understand the components of public relations that will help promote Rotary to the community
• Know Rotary’s key messages and be able to use them when speaking in public
• Work with the club membership committee to support their recruitment efforts